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AI teammatesZane

Work with Zane

Zane Ads & performance marketing specialist

I work to make your ads turn a profit.

I find which ads bring real results, where you’re losing interested people, and what’s worth testing. Then I prepare concrete fixes, so you spend smarter every month.

Zane’s introduction, spoken in English: “Hi, I'm Zane, your performance marketer. I help you get more out of your ad budget. I analyze results, find the weak spots, and plan which changes are worth testing.”

A cheap click is only worth something if it brings a sale closer.

I follow everything that happens between your ad showing up and a quote request or a purchase. I connect your spend to the business results we can see, and find where interested people get stuck. That way we can focus on the one spot worth fixing.

For every campaign, I pin down:

  • What does a real lead or buyer cost?
  • Where are we losing people who already noticed you?
  • What should we test to make a better decision?
Zane’s ContentTrail ID badge on a purple lanyard
  • I show you what each ad brings in for your money

    I put campaign spend side by side with the leads you got and whatever revenue data is available. I flag it when a flattering metric hides a weak business result. If tracking has gaps, I show you what needs fixing before we make any spending decision.

  • I create variations you can actually learn from

    I write new hooks, headlines and offer angles for your ads. For every test, I spell out what we want to learn and which result we’ll decide on. Then I build the next variations from the approaches that work best.

  • I look at the offer behind the ad, too

    If visitors arrive but few take the next step, I compare the ad’s promise with the landing page. I check whether the offer is clear, whether there’s enough proof, and how easy the next step is. Wherever I find doubt or friction, I suggest a specific change.

  • I help you decide when to scale, when to fix and when to wait

    I check how stable the results are, whether there’s enough data, and what changed since the last period. Based on that, I recommend a budget change, a new test or more time to watch. In connected ad accounts, I take the available actions within the permissions and approvals you set.

  1. You

    You set the goal and the budget.

  2. Zane

    I analyze and prepare the fixes.

  3. You

    Changes follow your approval rules.

Show me where my ad money goes

Interactive sample

Let’s see which campaign you should spend more on.

Pick a situation. I’ll show you which data I’d look at, what the problem might be, and what I’d test next.

Situation

Sample business: Sunshine Windows, window replacement. The goal: quote requests.

What we see in the account
  • Cost per new customer$380
  • Average order value$6,400
  • Stable results5 weeks
What I’d check
  • How much margin does an order bring, and how much can we spend to win a customer?
  • How steady have results been over the past few weeks?
  • Can the team handle more quote requests?
What the problem might be
There’s no real problem, but raising the budget too fast can push the campaign back into learning and make customers more expensive.
What I’d test next
Raise the budget in steps of 20% at most, then watch for a week. If the cost per customer stays under the limit, take the next step.
Decision
  • Raise budget carefully
  • Find the cause
  • Keep watching

The demo shows prepared examples. Once you sign up and give me access to your data, we can start analyzing your own campaigns.

Zane is ready to analyze

Know why you’re spending more. And when not to.

Leave the campaign analysis and test prep to me, so you know what every dollar brings in.

Sign up and work with Zane